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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.
Author
Zeithaml, Valarie A.
Published
New York : McGraw-Hill, c2013.
Call Number
HD9980.5 Z4s 2013
Location
ห้องสมุดสำนักการเรียนรู้ตลอดชีวิตฯ

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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.
Author
Zeithaml, Valarie A.
Published
Boston : McGraw-Hill, c2018.
Call Number
HD9980.5 Z4s 2018
Location
ห้องสมุดสำนักการเรียนรู้ตลอดชีวิตฯ

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