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Emerging trends, threats, and opportunities in international marketing : what executives need to know / Michael R. Czinkota, Ilkka A. Ronkainen, and Masaaki Kotabe.
Author
Czinkota, Michael R.
Published
New York : Business Expert Press, c2010.
Call Number
HF1416 C97e
Location
ห้องสมุดสำนักการเรียนรู้ตลอดชีวิตฯ

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Principles of international marketing / Michael R. Czinkota, Ilkka A. Ronkainen.
Author
Czinkota, Michael R.
Published
Australia : South-Western, c2010.
Call Number
HF1416 C97p 2010
Location
ห้องสมุดสำนักการเรียนรู้ตลอดชีวิตฯ

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